QUIRKY MARKETING CALENDAR
365 Ways to PROMOTE Your Business Using Zany & Non-Traditional Holidays Throughout the Year
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July is Family Reunion Month
Posted on July 3rd, 2010 No commentsCheck local papers or contact local high schools and colleges to find out their schedule for class reunions – then offer to purchase a small ad in their program. A study by the printing industry (I believe) discovered that people have a tendency to keep programs that have nostalgic value. Your advertisement’s shelf life just went up.July is also:
National Grilling Month ~ Have a barbeque and invite your “best customers.” Have a retail store in a high-traffic area? Why not set up a barbeque at work and give away “hot dogs?” to your patrons. You could do what Home Depot does and sell them with a drink at cost. Take a picture of the event and send it to the media – with a media release that says “ ABC Company has gone to the “Dogs”… or even send it out before the event letting your local community know about.Today is also:Air Conditioning Appreciation Days (July 3-Aug 15)Compliment Your Mirror DayStay Out of the Sun DayToday in history:IN 1819 the first savings bank in US (Bank of Savings in NYC) opens its doorsIn 1871 – Jesse James robs bank in Corydon, Iowa (gets $45,000)In 1884 the Dow Jones published it’s first stock averageIn 1930 the Veterans Administration was created