I love what Frank Warren an artist from Germantown, MD did with postcards. What started out as a collective art project has grown into a highly-visited blog called PostSecret. He asks people to mail him a postcard with a secret they have never told a soul. The anonymous cards are then posted on his site. It is amazing what people feel compelled to share when they can do so in total anonymity. You will find shocking, tragic and even silly secrets divulged on the site. I would also venture a guess that some are even made up. It is an interesting look at human nature. How could you adapt this idea into your business?World Post Day would be the perfect day to start a postcard marketing, stay in touch and follow up campaign to your clients and prospects. In fact, you could use SendOutCards to do so. Go to www.SendOutCards.com/heidi and check it out. Go ahead! The first one is free on me!
Today is also:
Universal Music Day
