Did you get your BURN NOTICE today?
With summer just around the corner, we are bound to see tons of ads for sunscreens of all makes and protection. And did you know there is actually a job for people who are interested in earning a little summer cash while enjoying the summer sunshine?That’s right! The French resort town of Les Sables d’Olonne has posted a recruitment notice seeking two “creamers” with winning personalities to…apply sunscreen to tourists’ bodies.
Here’s the position (described as “the job of the summer”): Spend six weeks in July and August with your “toes in the sand,” applying tanning lotion to the shoulders and back (only) of anyone who wants it, handing out samples, and dispensing safety tips. According to John Lichfield in Britain’s Independent, the job is a lot like lifeguarding ” instead of saving people from drowning, [the creamers] will save people from burning.” (source: TheWeek.com)
BTW, the job starts at about 1,100 a week!
The French resort is known for it’s publicity stunts! For instance last year, it guaranteed vacationers sunshine and offered refunds to tourists whose trips were hampered by bad weather.
About Sunscreen:
Suncsreen was invented by Benjamin Green to protect soldiers in the Second World War from Sunburn. It worked so well, Green went on to create the Coppertone Company, one of the best-known Suntan Lotion companies in the world.
Sunscreens either block or absorb ultraviolet light. They are all labeled with a Sun Protection Factor. To understand SPF, just multiply. If you would normally be fine in the sun for 10 minutes, you can apply a SPF-10 sunscreen and be fine for 100 minutes. The American Academy of Dermatology recommends that we all use a SPF-15 or higher and apply it to all areas of the body that are exposed to the sun. Reapply the sunscreen every two hours, even on cloudy days.
“The Higher The SPF, The Better The Protection”
Sunscreen SPF numbers can range from four to 100, but products with higher SPF are not always better. “A SPF 15 sunscreen can protect you from 92 percent of UVB rays. SPF 30 blocks 97 percent,” says Dr. Seth Forman, a Tampa dermatologist. “The key to sunscreen is to reapply often. You want to apply sunscreen fifteen to twenty minutes before going outdoors, then reapply – using a shot glass worth of sunscreen – every two hours.”
Read this Sun Tanning article on Livestrong.com
Summer Promotional items ideas:
Sunblock lotion
Aloe packets
Suncare kits
sunblock packets
sunblock sticks
spray sunscreen
mini sun kits
sport sunblock keyring
baseball caps
sun visors
Also on this date:
In 1844 Samuel F.B. Morse completed 1st telegraph line
In 1919 Charles Strite patented pop-up toaster
In 1930 Richard Drew invented masking tape
In 1961 the first black light was sold
While you are thinking about ways to promote your business, check out Quirky Marketing Calendar ~ How to Use Zany and Non-traditional Holidays to Promote Your Business 365 Days a Year for More great marketing ideas.
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