Today is Soap Opera Day

Soap Operas got their start in Radio as did the advertisers who promoted their products to the housewife and stay-at-home moms of the day.  The term  ”soap opera” was coined by the American press in the 1930s  partly because of the strong support of companies promoting household cleaning products and the fact that the actors “dramatized” their lives on the screen through dialog.
In fact, Soap Operas, or daytime dramas as they are now called, have experienced immense popularity over the past fifty years and has even moved to prime time television with the likes of Desperate Housewives, Brothers and Sisters (in the US) as well as other countries around the globe via chronologically serialized programs.
Of course, Soap Operas are not just for housewives anymore. The daytime drama audience now includes professionals of both sexes who unwind after a hard day at the office by watching their prerecorded soaps when they get home. And College Students watch “Soaps” in their dorm rooms with their roomies and friends.
You can learn more about the history of Soap Operas by watching this brief informative video:
 

Learn About the History of Soap Operas

From the 1950s to present day as the world turns you are taken to far away lands, or someplace in your neighborhood, where the dishes never need to be washed, and all my children never cry. It’s the ultimate escape from reality that appeals to the viewing audience.

Soap Operas rely on advertisers and advertisers rely on the success of the the show to sell more products. It is the perfect blend of “art” and “commerce.” Companies appealing to the daytime drama audience “Own the Show.”

Where could you hang your “advertising hat” and “own the show?”

Also on this date:

In 1630 the Fork was introduced to American dining

In 1638 the Lunar eclipse is the first astronomical event recorded in US

In 1867 the barbed wire was patented by Lucien B Smith of Ohio

In 1947 the Tennis shoe was first introduced

While you are thinking about ways to promote your business, check out  Quirky Marketing Calendar ~ How to Use Zany and Non-traditional Holidays to Promote Your Business 365 Days a Year for More great marketing ideas.

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